The MOZ Search Engine Ranking Factors 2015 report is now out and covers what the top SEM / SEO guys believe are key in ranking factors if you are building out a domain name and expecting it to rank highly in Google.
It is quite a read but well worth taking the time out to get your head around what they see as positive and negatives especially when it comes to domain names.
I know most domain investors park there domains but as I have shown before building out your domain names can return a better investment than PPC if you have exact match product domains with traffic etc.
Here is an infographic below from the report. – Read the Full Report Here.