I was reviewing the Verisign Q2 – Domain Name Market report which was released on Thursday the 27th of August 2020, I have always known about .CN being popular but being honest didn’t realise that it had over taken .Net domain name registrations, I always saw .Net as being number two vs .Com but I was surprised to see that its actually number five with the below chart showing the make up of the top TLD registered, now .TK, we know is used by many spammers etc as its a free TLD but seeing .CN & .DE above .Net took myself by surprise.
I have invested CCTLD’s (Country Code TLD’s) for a long time being from the UK, I own a number of .CO.UK domain names and operate a few successful lead gen websites on these platforms that are specific to the UK area / niche, We always knew .CN would be large CCTLD due to the sheer number of people in China alone but I hadn’t realised it had over taken .DE & .Net
This extract below is from GoDaddy.com
Whether you own an established business or are just starting up, there’s no better way to spread the word about your products or services in China than with a .cn website.
The first step is to register a .cn domain, China’s official domain name, for your website. While anyone may register a .cn domain, using it for email or a website requires the registrant to verify their personal or business identity. So simply having .cn in your web or email address tells everyone you’ve passed the verification process and can be trusted. Since .cn isn’t specific to any particular industry, it works equally well for IT firms as it does for retail stores and manufacturing companies.
The next step is to build a website that can be viewed on mobile devices. With China’s rapid expansion of 3G/4G networks, more and more of your customers are using mobile devices to connect, view websites and shop. Even those in rural areas can get on the web anytime.
With a population of 1.3 billion+, China is already the largest eCommerce market in the world and analysts expect it to grow by double digits for the foreseeable future. Make sure your company is there when consumers search for your products or services on the web – with your own .cn website.
So have you invested in any .CN domain names? Have you had any success with selling .CN domain names? Is this market a sleeping giant that none of the domain name investors have really understood?