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Love him or hate him, Rick Schwartz aka The Domain King shares some great knowledge to those that want to listen and one of Rick’s most recent tweets is the analogy between domain names and lemonade stands, and your probably thinking what the hell has lemonade got to do with domains but as describes in the tweet below…
To me, each #DomainName of quality is a tiny little Lemonade stand that has the potential to grow into a skyscraper. My initial mission is to make $10/year so it is self-sustaining. That’s the secret that buys me time & gives me independence.
I can 100% agree, if you can make something self sufficient then you don’t need to rely on selling your assets cheap, lets be honest if we all could cover our renewal fee’s on our domain name portfolios with earnings from the domains via parking then we would be in no rush to sell them and instead continue to renew until someone comes along and offers a good deal for your domain.
While earning $10 USD in one year sounds easy… Trust me from being in the industry since 2006 it’s not that simple… So do you agree with Rick?
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That’s a great analogy from Rick. And if you can make the income that covers the renewal fee, all the better.
But he knows better than anyone that even if you can’t make that $10+ per year (or aren’t even trying to) having to pour $100 or $200 into an[y] investment over a 10 year or 20 year period – till the ‘fruit is ripe’ – that amount compared to the 5, 6, or 7-figure return you can make on a sale or partnership for that investment is trivial.
No, it is not easy to make $ 10 per year per domain name through Parking. These days Parking Revenue are shirking and the Registrars are becoming miser to shell out the Parking Revenue.
Rick has 6500 names and the vast majority don’t earn $10 a year in parking revenue. FACT.